Oscar Mayer
Media Campaign
Client: Oscar Mayer
In 2019, BuzzFeed won a bid to work with Oscar Mayer on their latest social media campaign that required 60 animations to run across a wide range of media platforms. This meant that we required all assets in a variety of scales and aspect ratios, with consistent color grading.
I was involved in both the ideation and execution process. Once per month we created a list of 30 concepts centered around timely events and tentpole holidays. Client then selected their favorite 12 ideas from that list, and we then delegated those ideas out to designers for execution.
I personally executed 10 of the final animations.
